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Article Writing - Keyword Optimization for Article Writing


By Sean Mize

Keyword optimization is incredibly important to the overall success of your article marketing campaign. Now, before it seems like a bigger issue than it is, you can have great success without ever thinking about optimization. Why? Because in the very course of writing your article, you will be focusing on keywords anyhow, without making an effort, especially if you article is tightly niched, or themed.

But if you make a little bit more effort at optimizing your writing for specific keywords, you will have even more success than if you do not.

Now I am not going to talk here about specific percentages. I think that gets people in trouble. You see, your pages should be designed for human eyes. Notice I am not talking at all about writing articles for pay-per-click optimized web sites, or for driving traffic to pay-per-click monetized sites, although I must mention that most of the concepts I discuss here would work very well for such a purpose. I am teaching you the purposes, strategies, and methods of writing articles to increase human readership and subsequent click-throughs to your web site.

So I am not going to give you a density percentage to work with or shoot for.

I remember when I first started online I focused a lot on density – I spent a lot of time on it, and the content on my web pages and maybe even my articles was stilted at times, it was so loaded with keywords. And I don’t think I got any more traffic; in fact, I probably received less because since I am looking for human buyers, not clickers for pay-per-click, I probably lost a few who didn’t like my overly-optimized style.

Now, I have optimization running in the back of my mind, and probably do a better job of it now than when I was counting densities, and I know I have more traffic now.

So how do you do it?

When you are writing your article, you should be writing a tightly niched article that revolves around a very tightly themed idea. This idea should be encapsulated, or contained, in a few, preferably 3 or less, primary keywords or phrases. If you simply follow a concept of writing each article with one, two, or at the most, three keywords in mind, the completed article

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should be naturally optimized, and yet be very readable.

Your goal should be to be extremely aware of optimization techniques and use them when it is natural to the process and does not require an exceptional amount of time to add in, nor does it detract from the human element. Remember, your articles are designed to be read by humans for the purpose of generating live and interested click throughs to your website(s).

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building
Sean Mize is a full time internet marketer who has written over 400 articles in print and 8 published ebooks

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